TRUE ASSETS Last Updated: 03 September 2026
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Information We Collect

The information we collect depends on how you interact with True Assets and the services or information you request from us.

Depending on the circumstances, this may include:

  • Name, email address, telephone number and other contact details.
  • Residential, correspondence or communication address.
  • Date of birth and other basic personal information.
  • PAN, KYC information and identification documents where required.
  • Financial information such as income, assets, liabilities and expenses.
  • Financial goals, investment objectives, investment horizon and risk preferences.
  • Nominee or beneficiary information where relevant.
  • Information submitted through enquiry, contact or registration forms.
  • Information shared through emails, telephone calls or meetings with our representatives.
  • Feedback, survey responses and other information voluntarily provided by you.
  • Technical information such as IP address, browser type, device information and website activity.
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Financial & Investment Information

When you seek investment or financial assistance, certain information about your financial circumstances may be required to understand your requirements.

Depending on the service, this may include information relating to your income, expenses, assets, liabilities, investment experience, financial objectives, investment horizon and risk preferences.

Such information may be used to understand your financial requirements and assist with relevant investment or financial solutions.

Important Please ensure that the financial and personal information you provide is accurate, complete and reasonably up to date.
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How We Use Your Information

We may use information collected from you for legitimate business, service, operational, legal and regulatory purposes, including:

  • Responding to enquiries and service requests.
  • Understanding your investment and financial requirements.
  • Providing information about our services and solutions.
  • Processing requests, instructions and applications.
  • Supporting investment and transaction-related activities where applicable.
  • Completing identity verification and KYC processes.
  • Meeting applicable legal, regulatory and compliance obligations.
  • Communicating important notices, updates and service information.
  • Improving our website, services and customer experience.
  • Maintaining records and supporting internal administration.
  • Handling complaints, disputes and service-related concerns.
  • Preventing fraud, unauthorized activity and security threats.
  • Conducting internal analysis and improving our business processes.
  • Sending relevant educational or promotional communications where permitted.
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KYC & Verification

Certain investment and financial services may require identity verification, KYC documentation or other due diligence procedures.

Where required, information provided by you may be verified, updated or shared with authorized entities, intermediaries, service providers or regulatory authorities involved in the relevant process.

These activities may be undertaken to satisfy applicable legal, regulatory, compliance, fraud-prevention and anti-money laundering requirements.

If required information is not provided, we may not be able to process a particular request or provide certain services.

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Communications

We may communicate with you through telephone calls, email, SMS, messaging services or other communication channels using the details provided by you.

Communications may include enquiry responses, service information, transaction-related updates, important notices, educational material and other relevant information.

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Sharing of Personal Information

We may share personal information where reasonably necessary to provide requested services, complete transactions, operate our business or comply with applicable requirements.

Depending on the circumstances, information may be shared with:

  • Financial product providers and relevant institutions.
  • Mutual fund-related intermediaries and service providers.
  • Registrars, transfer agents and transaction-processing entities.
  • Banks, payment providers and financial institutions.
  • KYC, verification and compliance service providers.
  • Technology, hosting, cloud and website service providers.
  • Professional advisers or operational service providers.
  • Government, regulatory, statutory or judicial authorities where required.

Information is shared only where there is a legitimate purpose for doing so and, where appropriate, subject to confidentiality and security obligations.

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Third-Party Services

We may engage trusted third-party providers to support functions such as website hosting, technology, analytics, communications, security, customer support and other business operations.

Such providers may process information on our behalf and are expected to apply appropriate safeguards and handle information in accordance with applicable requirements.

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Other Websites & External Links

Our website may contain links to websites, applications or platforms operated by third parties.

When you leave the True Assets website, the privacy practices of the third-party website will apply. We recommend reviewing the privacy policy of any external website before sharing personal information.

True Assets is not responsible for the privacy practices, content or security of third-party websites.

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Cookies

Our website may use cookies and similar technologies to provide essential functionality, improve website performance and understand how visitors use our website.

  • Remembering preferences and settings.
  • Understanding website usage and visitor behaviour.
  • Improving website functionality and performance.
  • Supporting security and technical operations.
  • Measuring website traffic and engagement.

You can manage or disable cookies through your browser settings. Disabling certain cookies may affect some website functionality.

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Data Security

True Assets takes reasonable administrative, technical and organizational measures to protect personal information against unauthorized access, alteration, disclosure, misuse or destruction.

The safeguards used may vary depending on the nature and sensitivity of the information and the services involved.

However, no electronic transmission, storage system or internet communication can be guaranteed to be completely secure.

You should also take reasonable precautions to protect your passwords, OTPs, devices and other authentication information and should not share such information with unauthorized persons.

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Data Retention

We retain personal information for as long as reasonably necessary to fulfil the purpose for which it was collected, provide services, maintain appropriate records, resolve disputes and meet applicable legal, regulatory, accounting or reporting obligations.

When information is no longer required for a legitimate purpose, we may delete, anonymize or securely dispose of it, subject to applicable retention requirements.

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Your Rights

Subject to applicable laws and regulatory requirements, you may have rights relating to your personal information, including:

  • Requesting access to information held about you.
  • Requesting correction or updating of inaccurate information.
  • Requesting deletion where legally permissible.
  • Withdrawing consent where processing is based on consent.
  • Raising concerns regarding the handling of your information.

Certain information may need to be retained where required by law, regulation, contractual obligations or legitimate business requirements.

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Accuracy of Information

We rely on the information provided by you for processing enquiries, service requests and other applicable activities.

You are responsible for providing information that is accurate, complete and reasonably up to date and for informing us when important information changes.

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Children's Privacy

Our website and services are primarily intended for adults and persons who are legally capable of entering into applicable financial or service arrangements.

We do not knowingly seek to collect personal information from children through our website.

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Grievance Redressal

If you have any question, concern or complaint regarding this Privacy Policy or the handling of your personal information, you may contact True Assets through the contact details provided on our website.

We will make reasonable efforts to review and address privacy-related concerns in accordance with applicable processes and requirements.

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Policy Updates

True Assets may update this Privacy Policy from time to time to reflect changes in our services, website functionality, business practices, applicable laws or regulatory requirements.

The updated version will be published on this page with a revised date. We encourage you to review this policy periodically.

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Your Acknowledgement

By using the True Assets website, submitting information through our forms or voluntarily providing information to us, you acknowledge that you have read and understood this Privacy Policy.

Where consent is required under applicable law, we will seek consent for the relevant processing activity. You may have the right to withdraw such consent subject to applicable legal, regulatory and contractual requirements.

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Contact Us

If you have questions about this Privacy Policy, want to update your information or wish to raise a privacy-related concern, please contact True Assets through the contact information available on our website.

True Assets Investment & Financial Solutions

Your trusted partner for smart investment solutions. We help individuals and businesses make informed investment decisions and build long-term financial wealth.

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